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The Time to Enter the Queen’s Award for Enterprise is NOW!

April 21 was the Queen’s official birthday. This is the day when the Awards for Enterprise for the current year were announced and, importantly, entries open for the following year.

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Tagged Queen's Award for Enterprise, Industry, Business, Innovation, Awards, PR, Marketing; Posted 8 years ago by Kevin Ainsworth

Earning Attention: A Vital Element in B2B PR and Marketing

No business operates in a vacuum. Whatever you do, you have to share your story with others to build understanding, dialogue and the trust that sustains business relationships.

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Tagged B2B, PR, Marketing, Media Outreach, public relations, Press Releases, Feature Articles, Story Telling; Posted 8 years ago by Kevin Ainsworth

Using White Papers in Business to Business Technical Public Relations

In the contest of ideas, you need white papers in your armoury. Historically, white papers were used by government to pilot new ideas and encourage public debate and contributions before legislation.

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Tagged White Papers, B2B, public relations, PR, Marketing, Promotion, Technical PR; Posted 8 years ago by Kevin Ainsworth