In the contest of ideas, you need white papers in your armoury. Historically, white papers were used by government to pilot new ideas and encourage public debate and contributions before legislation. In business they are used to demonstrate depth of knowledge, win respect and often to support a new technical approach over an established alternative.
View our legacy blog here.
aerospace ainsworth maguire automotive autosport b2b brexit content creation designing web sites donald trump engineering exhibitions fake news feature articles industrial strategy manufacturing marketing media outreach pr precision engineering press releases promotion public relations smart factory social media story telling technical pr uk general election uk industry video production web content web design white papers