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Using White Papers in Business to Business Technical Public Relations

In the contest of ideas, you need white papers in your armoury. Historically, white papers were used by government to pilot new ideas and encourage public debate and contributions before legislation. In business they are used to demonstrate depth of knowledge, win respect and often to support a new technical approach over an established alternative.

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Posted by Kevin Ainsworth on 20 December 2016

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Advanced Manufacturing 2016 – March of the Makers

Congratulations to Easyfairs, organisers of the Advanced Manufacturing show that took place early in November. Embracing the key pillars of modern engineering, aerospace, automotive, composites, advanced materials and smart factory the show attracted major exhibitors and tens of thousands of visitors to its stands and presentation suites, proof of a continuing resurgence in UK manufacturing.

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Posted by Kevin Ainsworth on 10 November 2016

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New Look Ainsworth Maguire PR Web Site

Like the builder who sometimes doesn’t get to complete their own garden wall, we have been steadily chipping away at creating our new web site over the last twelve months. The development has coincided with a busy time working on fantastic customer projects, so occasionally we have had to down tools and re-focus our attention.

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Posted by Adrian Maguire on 20 October 2016

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